As someone who works directly with formulators of small, indie beauty brands, I often hear the frustrations with rising ingredient costs, high minimum order quantities, and the difficulty in sourcing ingredients here in the UK. Thankfully, Incicellar is a brand new place to find high-quality, unique ingredients with low MOQs and incredible customer service.
Incicellar is the brainchild of Kezzia, founder and formulator of natural skincare brand Leonie Botanics. Having experienced the difficulties of formulating first hand, she made the decision to be proactive and set up her own ingredients store that aims to make buying ingredients a hassle-free process.
The store, which launched at the end of December, has already been the saving grace for many formulators, giving them the freedom to formulate with new ingredients at a fraction of the usual cost. Products are dispatched quickly, and as they are shipped here in UK, there are no incurring fees or shipping delays to cause additional stress.
Incicellar currently has 9 ingredients, ranging from upcycled coffee oil and ceramide fluid to edelweiss and prebiotic powder. They have plans to add more over the coming months, with constant research into what formulators are actively seeking or struggling to purchase elsewhere.
I have been fortunate enough to see firsthand the passion Kezzia has for Incicellar, having created the branding for this incredible project. To see a small indie skincare brand owner strive for better is something to be admired.
If you’re a natural beauty brand looking for ingredients, then head over to Incicellar to explore their entire range and see if they can help you source the best natural ingredients with small MOQs.
Incicellar: Natural Beauty Ingredients, From one formulator to another.
You can also see Incicellar’s views on ceramides in the latest issue of our new Magazine here. I’m happy to say that Incicellar will be a regulator columnist in Beauty Folio Magazine, highlighting the best of natural ingredients.
Take Care,
Emma @ Beauty Folio x
Beauty Folio 